The Language of Beauty in African Art

ROLE: Identity Designer
INSTRUCTOR: Jiwon Son
TOOLS: Adobe Illustrator, Adobe Photoshop,

TEST TIEMPOS FINE–Klim Type

ATLAS GROTESK

Conceptual Promotion

In Jan 2023, I was lucky enough to take an African art history class, which happened during the time when Art Institute of Chicago had opened its show titled, ‘The Language of Beauty in African Art’. That was the moment I decided to work with my professor to build a brand for the show. It was extremely inspiring to learn about african art history while I designed this.

Conceptual Billboard advertisement to promote the show

Exploring color variations to capture the vibrant essence of African art

Tickets to enter the show at the Art Institute

Possible use of color

Instagram posts promoting the temporary Exhibit

Invitation cards for the show, and guest lectures